Called Project Eagle, we were asked to produce the official brochure at the centre of a £13m capital generation campaign to raise funds to redevelop the Royal College of Surgeons teaching facilities in London.
Working with the Development Director our inspiration for the campaign identity grew out of the respected and trusted college icon, the Eagle. We modernised the eagle using advanced digital programming and created an identity in keeping with the gravitas of the Eagle Project.
A range of high quality literature and a campaignable brand identity for this key fund raising initiative which has generated substantial funding and support.
' We were delighted with the outcome and found the studio easy to work with. They listened to our ideas and concerns and came up with imaginative and authoritative solutions.'
Johnny Fountain, Development Director, RCS.
